Sony has announced that the Xperia Z5 Premium will be available in pink from the start of May. The company shared details on the official Xperia blog, detailing the upcoming variant of the premium-looking 4K smartphone.

Following the standard Xperia Z5, which turned pink earlier this year, this new option will be ideal for those who wish to stand out from the crowd and really turn some heads with their valuable possessions. Designer, Murai-san spoke about the Xperia Z5 Premium in pink:

“The colour was first created for Xperia Z5 Pink and the hue also lent itself well to the finish of the Z5 Premium. As with other Z5 Premium devices we wanted to give an expression of light, so we adapted the colour to the Z5 Premium’s materials, the result is a deeper, rich tone due to its glossy finish – the perfect complement to its Premium name tag. The colour is also one of the trend colours for 2015AW-2016SS, so Xperia customers can tailor their look and colour co-ordinate their phone and outfits with the latest fashion trends.”

Sony confirmed that the Xperia Z5 Premium in pink will be available in select countries only.